Jellycat is committed to conducting its business responsibly, ensuring that human rights are respected and that exploitation, coercion, or abuse are never tolerated. The company recognises that modern slavery, forced labour, and human trafficking continue to be serious global challenges, often hidden within complex supply chains. To address these issues, Jellycat maintains strict standards across all areas of its operations, from design and development to manufacturing, logistics, and delivery to customers worldwide, guided by ethics, transparency, and respect for people.
With a global presence, Jellycat operates from its headquarters in London, alongside warehousing in the UK and offices in the United States and China. This structure allows the company to closely monitor practices across regions. Senior leaders are accountable for promoting ethical conduct, identifying potential risks, and taking decisive action when concerns arise. By embedding responsibility at the leadership level, Jellycat fosters a culture where fair treatment and responsible sourcing are priorities throughout the organisation.
Since 1999, Jellycat has focused on building long-term, transparent relationships with a carefully chosen network of suppliers and manufacturing partners, primarily based in Asia. Many of these partnerships have developed over several years, allowing the company strong visibility of production processes and working conditions. Beyond manufacturing, Jellycat works with logistics providers and third-party warehouses in locations including Hong Kong, Shanghai, Minneapolis, and the UK. All organisations involved in producing or distributing Jellycat products are expected to meet the same high ethical standards.
Jellycat maintains a zero-tolerance approach to modern slavery, forced labour, and human trafficking. Suppliers must comply with the company’s responsible sourcing principles, which include lawful employment, fair treatment of workers, safe working conditions, and ethical business practices. New suppliers undergo detailed assessments before approval to evaluate potential risks and confirm adherence to these standards. They are also required to ensure that their own subcontractors meet the same principles, extending accountability across the supply chain.
Ongoing monitoring is essential to Jellycat’s responsible sourcing. Regular social compliance audits are conducted at manufacturing sites, including reviews of documentation, facility inspections, and confidential interviews with workers. Some audits are scheduled, while others are unannounced. Jellycat team members also conduct on-site visits, providing direct oversight and dialogue to ensure ethical standards are maintained in daily operations.
Worker wellbeing is a central focus. Clear expectations are set for wages, working hours, health and safety, and respectful treatment. When issues arise, suppliers must implement corrective actions within specified timeframes. Serious violations can result in paused production, and repeated non-compliance may lead to termination of the business relationship. Core manufacturing partners formally agree to these requirements, reinforcing shared responsibility.
Jellycat continually strengthens its due diligence through increased on-site presence, staff training, and expanded mapping of the supply chain beyond primary factories. Policies and procedures are regularly reviewed to stay aligned with evolving legislation and best practices. Through ongoing improvement and collaboration with partners, Jellycat ensures that every product is created responsibly, prioritising safety, fairness, and integrity.